01 May 2008

Gol - Problems mount on Varig and Fuel issues

Call it a little hubris, but the chaps at Gol have stumbled of late on Varig and the market realities.

On Varig - they have changed the model at least 5 times since acquiring the former Brazilian Star. Into London, Into Paris, a Hub in Madrid,etc etc. International route development takes time. Clearly not a lot of patience from the former bus drivers at Gol.

They need to settle down and to let the business run itself for a while.

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