Why Design Matters

This blog has a lot of first person statements in it. Well it is my blog. The purpose here is to educate, entertain but ultimately to inform for better decision. 

Design is emotional. It can be functional. What makes good design? 

That is the question I keep asking myself. 

I have been a product designer for ages. I like to think of myself as an architect who somewhat knows what works and what frequently doesn't. I keep looking at designs not just of product but also of the "packaging". The imagery has to evoke emotion to encourage interaction. 

I recently decided that my tired old public persona needed a refresh. Moo cards www.moo.com are a bit of fun. One can expand the image with a back of the card the evokes the message, it is personal. It is about me. But I carry multiple cards - with multiple identities - because I do multiple jobs. 

Catch me if you can at a conference or two. 

In the mean time here is a fascinating article on design in Travel that I highly recommend. 

https://www.printmag.com/design-topics/the-future-of-travel-how-design-is-shaping-travel-experiences/